Graphic Design Blog #7

This was my design for an architecture firm named Emery Architecture. My goal with this logo would be to draw in people who were looking to expand their business or build on a new site. I felt like the extreme darks and lights of the piece would grab the most attention and the image of buildings makes what the firm does clear. I also liked the use of the "E" as a way to incorporate the name into the image. It demonstrates an effective use of space which is part of what architects should do. It's also very simple and to the point, which I think is good given the particular product I am selling.
If there was anything in the piece I would change, it would be the way the design makes the title if the firm seem small, and it almost gets lost in the image. I would also add more detail to the back, blue buildings to make it more clear as to what they are and add a gradient around the "E" to make it seem more like a sunrise.

Graphic Design Blog #6

For this piece, I chose the song, "Lessons Learned" by Matt & Kim. A part in the lyrics in the song goes, "Tape holds things that can not stick and keep leftovers in the fridge. While lessons learned go down the drain, I can't believe everything. And all the bad names gone and the good ones were all wrong." I decided to use this section as the main theme for the image. I used the drain and water representing the lessons learned as mentioned in the song.

I really liked the idea of the design, but I felt like the execution could've been better. I wish I would've added more detail and colors to make the flow of the water more extreme and clearly shown. I feel like this could've improved the feel of the piece.

Graphic Design Blog #5

TM Hollister

Hollister's logo is very effective because of the font and the bird. The font is attention getting and modern. It also gives the impression of a certain amount of edginess. The bird is a simple but modern image which they put most of their items of clothing somewhere. Whenever you see that bird, you think Hollister. It's like bonus advertising on every item they sell. It also helps that the company has built up a reputation for being a high quality clothing store. This is represented in the logo.

TM Delia's Clothing

This is another logo that I find highly effective in its simplicity. The way that some letters are capitalized and some are not makes the brand seem more fun and makes the general outlook more interesting. The flower thing as the apostraphe makes the look girly and bright, which suits the style of the store's items and the consumers they are out to draw in. Over all, the logo is simple, but stylish with the right touch of personality that makes it theirs and draws attention to what the store is.